İzSor
Product Monitoring and Verification System
Supported by the TÜBİTAK 1812 Entrepreneurship Program under the 'Product Tracking and Verification System' project, İzSor is a next-generation cryptographic platform that verifies product authenticity, protects corporate brand value against counterfeiting, and elevates consumer trust and awareness.
Holistic 4-Way Protection
Consumer & Public Health
Prevents health hazards from counterfeit food, supplements, and pharma. Empowers consumers and opens direct communication with genuine producers.
Corporate Brand Value
Deepens customer loyalty, prevents packaging fraud and counterfeits, shielding brand equity and stopping revenue leakage.
Environmental Sustainability
Zero added waste; QR codes print directly on existing packaging. No hardware or chips required, maintaining zero added carbon footprint.
Public Revenue Protection
Helps curb the shadow economy and multi-billion-dollar tax evasion caused by untracked counterfeit goods.
Counterfeit Crisis & Consumer Demand
According to WCO and OECD data, over 3% of all global trade consists of counterfeits ($500+ Billion USD). In Turkey, illicit trade has reached $3 Billion USD with a 40% surge in recent years.
Authenticity Verification is Vital
91% of surveyed consumers consider verifying product authenticity to be essential or highly important.
Willing to Pay a Premium
83.6% of consumers are willing to pay more for products equipped with dependable verification.
Massive Market Gap
71.3% are dissatisfied or undecided with legacy solutions (static QR, barcodes, holographic seals).
Low E-commerce Trust
Only 14.8% trust that products purchased online are genuine. An immediate trust layer is imperative.
How It Works: 5-Step End-to-End Security
Zero extra hardware, zero app download required — direct cryptographic bridge between consumer and brand.
Cryptographic QR Generation
Unique AES-256-GCM token embedding manufacturer, product, and unit ID generated per unit.
Placed Inside Packaging
Placed in an area exposed only upon consumption/opening to prevent pre-purchase tampering.
Consumer Scans via Phone
Scanned in seconds using any native smartphone camera. No external mobile app download required.
Multi-Layer Verification
OTP and device fingerprinting verify the check, instantly returning authenticity and scan count.
Autonomous Tracking & Analytics
Geographic mapping, timeline anomalies, and asymmetric scanning alerts tracked live on B2B dashboard.
What Happens After Code is Scanned?
Click on each scenario to preview real-time system responses.
This Product is Genuine
Verified: Initial scan successfully confirmed.
9 Core Security & Analytics Capabilities
QR-Based Verification
Unique mathematical cryptographic token assigned to each individual product unit.
AES-256-GCM Cryptography
Military & banking-grade authenticated encryption that cannot be replicated or spoofed.
Consumer OTP Verification
Email OTP and device fingerprinting to ensure trusted, non-malicious querying.
Autonomous Bot Protection
Stops brute-force attacks and automated scrapers from mining codes.
Scan Analytics & DaaS
Measures retail channels, shelf dwell times, and velocity with actionable DaaS metrics.
Geographic Mapping
Live real-time geographic heatmap of verified scans and regional demand intensities.
Asymmetric Scan Anomaly Detection
Machine-learning model flags duplicate scans of the same code across distant cities.
Bidirectional Consumer Messaging
Direct line between manufacturer and end user for product recalls, warnings, and alerts.
Comprehensive B2B Dashboard
Single pane of glass to oversee batch production, scans, incidents, and supply chain telemetry.
İzSor vs Legacy Alternatives
Comparison across total cost of ownership, hardware, and security layers.
| Feature / Capability | İzSor | SICPA | Authentix | Scantrust | NFC Çözümleri |
|---|---|---|---|---|---|
| Cryptographic QR | ✓ (AES-256-GCM) | ✗ | ✗ | ✓ | ✗ |
| Multi-layer OTP Check | ✓ | ✗ | ✗ | ✗ | Partial |
| Hardware Requirement | NONE (Zero HW) | Dedicated Device | Dedicated Device | Specialized Printers | NFC Tag & Reader |
| Cost Advantage | 85-97% Savings | High Cost | High Cost | High Print Cost | High Per-Chip Cost |
| SME Accessibility | ✓ Fully Accessible | ✗ | ✗ | ✗ | ✗ |
| Clonability Risk | Impossible (Encrypted) | Clonable | Clonable | Replicable via Hi-Res | Clonable Chip |
TÜBİTAK-Supported R&D & Patent Protection
İzSor is funded under the TÜBİTAK 1812 Entrepreneurship Program (BİGG ASSİST — İzmir Technopark) as an R&D project titled 'Product Tracking and Verification System'. The core architecture is guarded under national patent filing 2026/003341, with PCT and European Patent Office (EPO) roadmaps in execution.
UN Sustainable Development Goals (SDG)
R&D and Leadership Team
Izmir Demokrasi University. Macroeconomics, Econometrics, Advanced Data Mining & Project Architecture.
Istanbul Gelişim University. Computer Engineering, Post-Quantum Cryptography, Cybersecurity, Database Management.
Istanbul Gelişim University. Natural Language Processing, Big Data, Anomaly Detection & Multilingual Systems.
Protect Your Brand and Consumers Today
Eliminate counterfeiting with İzSor's patented cryptographic infrastructure, B2B dashboard, and consumer verification tools.